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Accounting you can understand

Providing a personal service to help you grow your business

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Everything we do is underpinned by three objectives


We’ll turn your hard work into the financial reward you deserve.


We’re fully qualified experts in our field — we’ll throw the kitchen sink at it if we have to.


We’ll make your time our priority, helping to make a real difference.

We know what you are going through. We’ve spent time in the rat race, we’ve worked for other people, and now we’re on our own path.

As business owners, you know what it’s like to do it your own way. We’ll help you to become the next best business on the block. And when our methods are successful, and you’ve achieved your goals, everyone’s a winner.

Take a look at our services

Our goal is to offer a comprehensive package that meets all your accounting needs, whether you’re an individual, a small business, or a larger corporation.


Dedicated personal accountant


Transparent fixed fees


Unlimited tailored advice and support


Saving you money & time

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How we help

We’re on the front foot, ready to give you proactive advice that not only works, but that is clear to understand

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Who we help

We support limited companies on the path to success, leveraging tech to give you results faster and efficiently.

Switching couldn’t be simpler

Get in touch

Discovery call

We'll handle the rest

Get in touch

Discovery call

We'll handle the rest

Your accounts made simple

Keeping track of your finances can be a headache, but it doesn’t have to be. We’re here to simplify your accounts, giving you the clarity and control you need to focus on what you do best. Let’s make accounting a breeze, not a burden

Streamlined accounting processes

Tailored, personalised support

Future-focused strategies

“Charley and the team have been…”

“Charley and the team ahve been extremely helpful and explanatory throughout the whole process.  From start to finish.

I couldn’t recommend them enough.”

Brent Ashton

“Highly recommend”

“Ricky has been my accountant for years, he and his team are extremely helpful and super efficient.  They’re always on hand to answer any questions and make the whole process so much easier.  Highly recommend!”

Abigail Stacey

“Onboarding review”

“My initial call to see if Accrue were a good fit for my new business was very informative and really useful in answering all my (millions) of questions! This is my first time going self employed so I needed comfort in knowing everything was going to be handled correctly and as smoothly as possible!

So far it has been just that! Charlotte is amazing and very patient with me, especially as a newbie to this side of things. Any questions I have are always answered in a timely manner and explained in a way that I can understand!

Having Accrue accounting has saved me so much stress and time, especially as a new business owner!  I would highly recommend!


“Superior service for a reasonable price”

“Chris and Tom and both made the transition to their firm smooth and stress free – and the level of service I’ve received in comparison to a previous accountant is night and day. Always quick to respond, honest, and full of solid advice and reassurance. Do not be put off by the fact they are a ‘relatively’ new company; they offer a superior service for first time business owners like my self”

James Aeronetic Ltd

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Your questions answered

Should I add my spouse as a shareholder?

It’s quite common for a spouse to hold shares in a company and receive dividends when they’re distributed. This approach offers a notable advantage as it may enable the utilisation of any unused tax allowances and basic rate tax banding.

By strategically distributing shares between spouses, we can help optimise tax planning and take advantage of available tax allowances. This allows for more efficient tax management and potentially reduces the overall tax liability for both individuals.

As a company director, what are my compliance requirements?

Annual statutory accounts which are filed at Companies House, Corporation Tax return(s), Confirmation Statements, and, in some cases, VAT returns.

Please see our dates and deadlines page for more information and specific deadlines. 

When is my personal tax return due to be filed?

As a company director, you have a personal tax return obligation each year. This return is due by the 31st of January following the end of the tax year. You are responsible for accurately reporting your income, including any salary, dividends, or other earnings from your company, as well as any other personal income you may have.

What are my responsibilities when engaged with your service?

You’re in charge of keeping your bookkeeping up to date using our simple online software. This step is super important because it helps you make the most of the software and service. Up to date bookkeeping means we can provide accurate advice and also means estimating your taxes is a lot easier! Remember, unless you’ve chosen a package with bookkeeping included, it’s up to you to stay on top of it.

How does the contract work for your ongoing monthly packages?

Our service is provided on a rolling monthly contract, we do not believe in tying you in for a certain period of time and believe our service will speak for itself.

What software do you work with?

Our preferred softwares for clients are FreeAgent or Xero. We believe these are the best products out there to support your business. We will always discuss with you which one we believe to be a better fit for you and to factor in any preference you may have.

What is the process of setting FreeAgent or Xero up?

If you already have an account, you will simply allow us access to your dashboard. 

If you don’t have an account, we will set one up for you. We can then integrate it  with your business bank account via a direct bank feed. This will mean you (and we) will be able to see what is coming in and out of your business account in real time. 

Other functions of Freeagent or Xero include creating and sending invoices, running payroll, managing expenses and of course financial reporting and planning tools. 

What expenses can I claim?
In a nutshell, providing the expenses are wholly, exclusively and necessary for the running of the business then they will be allowable. 
Travel to and from work & subsistence are also allowable expenses under the 24 month rule if you are working at a temporary workplace. 
Please visit our blog for more on expenses and the 24 month rule.
Do I need a business bank account?

As a Limited Company the answer is yes. A limited company is a separate legal entity and therefore needs its own bank account. Receiving company money into a personal bank account can get very messy, very quickly!

Even as a sole trader we would strongly recommend you set up a separate business account. This allows you to keep things clean and have a distinction between business and personal money. The software we use to support your sole trader business has a direct bank feed which will be far less effective (and more work for you) if it pulls through non-business transactions from a personal bank account as well. 

How should I pay myself as a director of a Limited company?
As director of your own limited company you can pay yourself however you see fit providing the company has sufficient funds and all taxes are considered.
There are four ways the funds can be taken out and paid directly to the director;
– Salary
– Dividends
– Expenses Reimbursement
– Directors loan
There are also some indirect ways to remunerate the director
– Pension contributions
– Benefits in kind
For more details on the above check out our blog.
How do dividends work and how much can I take out?

Dividends are payments that can be taken from the profits of your limited company and paid to the shareholders once the profits have been taxed. While you have the option to take all available profit as dividends, it may not always be the most tax-efficient approach. Our goal is to ensure that you receive the most tax-efficient advice regarding dividend payouts. By optimising dividend payments, we can help you minimise your tax burden while maximising your income.

What expenses can I offset or make tax- deductible?

There are many tax-deductible expenses that a director can offset; this depends on the nature of your business but can typically include:

  • Travel, Accommodation and Mileage costs can all be included provided you are travelling to a ‘temporary workplace’
  • Computer Hardware and Software: Expenses for IT equipment are deductible if purchased exclusively for business purposes. This includes computers, laptops, software licences, and peripherals necessary for your business operations.
  • Business Phones and Broadband:
    • Mobile Phones: You can claim expenses for one mobile phone per employee if it’s used for business purposes. Even if the phone is occasionally used for personal calls, the entire cost can be claimed as a business expense if both the phone and the contract are in the company’s name.
    • Broadband Costs: Expenses for broadband services used for business purposes are deductible. Whether it’s for email communication, web browsing, or video conferencing, the broadband expenses incurred for your business can be claimed.
  • You can claim back membership fees for professional memberships and subscriptions to recognized professional bodies approved by HMRC. These memberships are essential for maintaining professional qualifications and staying updated within your industry. By claiming these expenses, you can reduce your taxable income.
    HMRC provides a list of recognized professional bodies, and you can check whether your membership qualifies for tax relief. It’s important to keep records of your membership fees and receipts for claiming expenses during tax filing.
  • Salary, Pension Contributions and Subcontractor costs will all reduce Corporation Tax. Contributing into a pension is a very tax efficient way of operating.
Do I need to register for VAT and how does VAT work?

If your turnover falls below the current threshold of £90,000 within any 12-month period, VAT registration is not mandatory. However, voluntary registration could still be beneficial for your business. Additionally, being registered for VAT grants you access to the Flat Rate Scheme, potentially increasing your business’s profitability.

Once registered for VAT, you’ll be required to submit VAT returns quarterly, with specific VAT quarters assigned to you upon registration. At Accrue Accounting, our team will handle the preparation and submission of your VAT returns on your behalf. All you need to do is settle any VAT liability due, which can conveniently be arranged through HMRC’s Direct Debit payment option, offering you one less concern to manage.

So, most stuff you buy comes with a 20% VAT tag. But there are exceptions – some things have a different amount of VAT applied, like a 5% or even 0% rate.

Now, here’s the deal: when you charge VAT to your customers, they’re the ones who end up paying for it. You just tack on that extra 20% to your usual price.If you’re selling to other businesses (B2B), signing up for VAT right away is usually a smart move. Why? Because those businesses can claim back the VAT you charge them, so it doesn’t really cost them anything extra.

But if you’re selling directly to consumers or small businesses that aren’t VAT registered (B2C), it’s a bit different. Charging them that extra 20% might not go down too well, because they can’t claim it back. So, you might want to hold off on registering for VAT until you’re sure it’s the right time. But hey, every situation is unique, so it’s always best to chat with your accountant to figure out the best plan for dealing with VAT.

How does VAT work?
Value Added Tax (VAT) applies to most goods and services in the United Kingdom. From the 1st April 2024 if your business taxable turnover exceeds £90,000 in a rolling 12 month period you must register for VAT.
Most goods and services are charged at the standard 20% VAT. There are certain goods and services that can be at a reduced VAT rate of 5% or even 0%.
VAT charged by your business will be suffered by your end client/customer as you would normally charge them the 20% on top of your usual rate/price.
For business to business (B2B), voluntary registration from the outset usually makes sense as the VAT will be reclaimed by your client/customer (on the basis they are VAT registered) so there will be no skin off their nose having the extra 20% on top of the invoice.
With business to consumer (B2C) or invoicing small businesses that are not VAT registered, charging the 20% on top of the rate/price is less appealing from the consumer side with the VAT element being fully suffered by them and no way of reclaiming. So in this case sometimes holding off registration until getting closer to the registration may make more sense. But each situation can be unique depending on the business circumstances, so always seek advice from your accountant to discuss the best way to move forward and plan ahead for VAT.
Is changing accountant difficult?

The thought of changing your accountant might seem daunting, but in reality it is a relatively straight forward process. At Accrue Accounting we make switching accountants as easy as possible. We would just need the contact details of your previous accountant to obtain professional clearance, along with the photo ID and proof of address we would need for any new client to do our Anti Money Laundering checks. Once you are all on boarded our side we would then handle the switch over process, so you can then put your feet up and be worry free.

Are meetings only via the telephone or online, or can we meet in person?

Predominantly, we deal with our clients via google meet (or alternative web calls), telephone, WhatsApp or email. But we are always happy to accommodate face to face meetings, if you are local or fancy a visit down to the south coast of England, in Poole, Dorset. 

Who do we help?
Accrue accounting work with a wide range of limited companies, sole traders and self assessment only clients across a range of industries.
We have specialist packages aimed at contractors and freelancers who operate via their own limited companies or as sole traders, who are looked after by their own dedicated personal accountant.
We also offer bespoke services on fixed fee monthly services for other limited companies businesses.
Should I operate as a Limited Company or Sole Trader?

This, although a simple question, has a more complicated answer, we have written a blog on this subject which can be found here.

It is always best to get professional advice on this so please do reach out to us and we will be happy to discuss what is best for you and your goals.

Can we help with pensions?

Pension advice is a regulated area. We work alongside expert partners for more specific advice and support on pensions. 

Sharing the knowledge

We’re modern accountants in Poole offering an old-fashioned, holistic service, backed up with a tech-savvy approach. Through our regular blogs, we’ll tackle the questions we receive the most, giving you easy-to-understand answers and solutions.

Maximising Tax Efficiency

Hey, nobody likes paying more tax than they have to, right? That’s why it’s key to know the everyday tricks that can help cut down your tax bills in a legit way.

read more

Sole Trader vs Limited Company

Hey folks, let's talk about business structures! So, you're thinking about diving into self-employment? Awesome! But before you take the plunge, it's crucial to understand the different setups – namely, sole trader and limited company – and how they'll impact your...

read more
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Ready to get started?

Want to see the value in your hard work? Get in touch with us today.

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